I paid a visit to the iconic Parisian store.
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Having grown up in the same quartier as it, it's a wonder I had never visited. The original
Diptyque Paris shop is located in Saint Germain, and is where the Diptyque story began. A
trio of creative friends came together with backgrounds in painting, set design and interior
design to create a one of a kind bazaar which sold their own furnishings.
I didn't expect the interior to be such an electic mix of colours and fabrics, the packaging of
Diptyque denotes a certain minimalism but the store itself was full of curitosites, which after
having found out about the past of the shop makes total sense. It was in fact the fabric designer
of the 3 friends who designed the famous Diptyque oval and lettering, which we now see on
all their products that we know and love.
I loved visiting as the store has a real history to it and allows you to get the full Diptyque
experience and find out so much more about the brand. I highly recommend it. Also - how
amazing is the carousel in the last shot?
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