Emma Hoareau

Emma Hoareau
June 19, 2017




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Not just a fad.
Ingredients are (or, should be) number one when you’re looking for a new product, and I’m here to tell you that clay should be top of your list. Don’t think of old school wait-till-they-dry green clay masks that are a pain to take off – there’s a new wave of products that allow you to reap the benefits of clay, of which there are many. Clay draws out impurities and toxins from the skin and pores (very important if you live in a big, polluted city) which can reduce breakouts, it also brightens the skin tone, reduces oil production and actually calms and hydrates the skin.

If you don’t have time to do a mask, using a clay cleanser is a great way to introduce clay into your regime. And even if you are doing masks, too, a cleanser is a great way to use clay on your skin daily. I love to use them in the morning as I feel like it removes the sweat impurities from overnight and gives me a fresh feeling.I recommend:
REN Clearcalm 3 Clarifying Clay Cleanser, which uses chamomile to soothe here
Dermalogica Dermal Clay Cleanser, which also has menthol to wake up tired skin hereMASKS

A great way to give your skin a real detox is to use a mask. I would say 10 minutes is fine for a claymask, and if it starts to dry – spray some toner on top to keep it moist as the clay is only active whenwet, but both these masks won’t dry out in the old fashioned way.

I recommend:
Fresh Umbrian Clay Purifying Mask can be used as a cleanser, as a mask or even just to treat
affected areas here
L’oreal Paris Pure Clay Glow combined with red algae extract to brighten the skin here


click on the images below to be taken directly to online stores

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